Dynamic determination of service allocation and fulfillment

A system comprising:

• a computing device having a sales tool processing on the computing device performs presenting user input fields being displayed on a user interface of the computing device communicable on an internal network, where the user input fields are configured for entry of campaign input parameters and said sales tool receiving campaign input parameters through the user interface, and thereby causing the computing device to electronically store said campaign input parameters on the computing device;
• a sales management component operating at a computing system of the internal network to thereby cause the computing system to perform receiving the electronically stored campaign input parameters through the user interface of the computing device, and perform retrieving a mixture of lead sources from a plurality of platforms communicating on the internal network, where the plurality of platforms include internal network lead generating sources and external network lead generating sources interconnected with the internal network via a wide area network and where the sales management component is configured to cause the computing system to perform communicating campaign input parameters, and lead information to a pricing engine operating at the computing system and where the pricing engine receives the mixture of lead sources from the plurality of platforms;
• said sales management component processing at the computing system configured to determine the mixture of lead sources with the pricing engine by determining an estimate of available leads from internal network lead generating sources with the customer projection tool and determining additional leads from external lead generating sources needed to satisfy a target amount of leads for the selected marketing campaign spend level and determining a cost per lead based on the estimate of available leads and the additional leads and determining a price for the target amount of leads that matches the selected marketing campaign spend level;
• said pricing engine comprising one or more processors that are configured to access data in a managed master database and execute instructions stored in the database causing the system to:
• generate a value with the sales management component processing at the computing system, comprising a proposed mixture of leads from the plurality of platforms in response to a specified cost expenditure, wherein each proposed leads value specifies a suggested number of leads to be provided to a target business entity as originated from each of the respective platforms as determined by business rules preferences including one or more of cost, number of desired leads and available inventory, the proposed mixture of leads is presented to for user the user interface of the computing device interaction;
• adjust, with the sales management component processing at the computing system, the proposed mixture of leads corresponding to the specified cost expenditure in real time while receiving a mixture of leads from a plurality of platforms, in response to performance data and pricing information relating to the proposed mixture of leads, wherein the pricing information is determined based in part on a score assigned to the target business entity denoting a desirability of interacting with the target business entity;
• and
• present the adjusted proposed mixture of leads to the user interface of the user operated computing device.

A computer program product, tangibly embodied in a non transitory machine-readable storage medium, the medium including instructions which when executed by one or more processors causes a data processing system to:

• operate a sales tool on a computing device;
• present, with the sales tool, and displaying user input fields displayed on a user interface of the computing device communicating on an internal network and receiving campaign input parameters through the user interface and electronically store said campaign input parameters on the computing device;
• retrieve with a sales management component operating at a computing system of the internal network, the campaign input parameters received through the user interface of computing device, and a mixture of lead sources from a plurality of platforms communicating on the internal network, where the plurality of platforms include internal network lead generating sources and external network lead generating sources interconnected with the internal network via a wide area network and communicating campaign input parameters, and lead information to a pricing engine operating at the computing system and where the pricing engine receives the mixture of lead sources from the plurality of platforms;
• operate a customer projection tool at the computer system to thereby receive at the customer projection tool sales information and the mixture of lead sources and thereby project leads from the plurality of internal and external platforms with said customer projection tool;
• determine, with the sales management component processing at the computer system, the mixture of lead sources with the pricing engine by determining an estimate of available leads from internal network lead generating sources with the customer projection tool and determining additional leads from external lead generating sources needed to satisfy a target amount of leads for the selected marketing campaign spend level and determining a cost per lead based on the estimate of available leads and the additional leads and determining a price for the target amount of leads that matches the selected marketing campaign spend level based on the campaign input parameters;
• generate a value, with the sales management component processing at the computing system, comprising a proposed mixture of leads from the plurality of platforms in response to a specified cost expenditure, wherein each proposed leads value specifies a suggested number of leads to be provided to a target business entity as originated from each of the respective platforms as determined by business rules preferences including one or more of cost, number of desired leads and available inventory, the proposed mixture of leads is presented to the user interface of the user operator computing device for user interaction;
• adjust, with the sales management component processing at the computing system, the proposed mixture of leads corresponding to the specified cost expenditure in real time while receiving a mixture of leads from a plurality of platforms, in response to performance data and pricing information relating to the proposed mixture of leads, wherein the pricing information is determined based in part on a score assigned to the target business entity denoting a desirability of interacting with the target business entity;
• and
• present the adjusted proposed mixture of leads to the user interface of the computing device.

A method for displaying, in a graphical user interface, information relating to a dynamic determination of allocation and fulfillment in a system, the method comprising:

• presenting, with the sales tool operating on a computing device, and displaying user input fields displayed on a user interface of the computing device communicating on an internal network for entry of campaign input parameters and receiving campaign input parameters through the user interface, and thereby causing the computing device to electronically store said campaign input parameters on the computing device;
• retrieving at a sales management component operating at a computing system of the internal network, the electronically stored campaign input parameters received through the user interface of the computing device, and a mixture of lead sources from a plurality of platforms communicating on the internal network, where the plurality of platforms include internal network lead generating sources and external network lead generating sources interconnected with the internal network via a wide area network and where the sales management component is operating on the computing system of the internal network and communicating campaign input parameters, and lead information to a pricing engine operating at the computing system and where the pricing engine receives the mixture of lead sources from the plurality of platforms;
• determining, with the sales management component processing at the computer system, the mixture of lead sources with the pricing engine by determining an estimate of available leads from internal network lead generating sources with the customer projection tool and determining additional leads from external lead generating sources needed to satisfy a target amount of leads for the selected marketing campaign spend level and determining a cost per lead based on the estimate of available leads and the additional leads and determining a price for the target amount of leads that matches the selected marketing campaign spend level based on the campaign input parameters;
• generating, via the one or more processors, a value with the sales management component processing at the computing system, comprising a proposed mixture of leads from the plurality of platforms in response to a specified cost expenditure, wherein each proposed leads value specifies a suggested number of leads to be provided to the target business entity as originated from each of the respective platforms as determined by business rules preferences including one or more of cost, number of desired leads and available inventory, the proposed mixture of leads is presented to the user interface of the user operator computing device for user interaction;
• adjusting, with the sales management component processing at the computing system, via the one or more processors, the proposed mixture of leads corresponding to the specified cost expenditure in real time while receiving a mixture of leads from a plurality of platforms, in response to performance data and pricing information relating to the proposed mixture of leads, wherein the pricing information is determined based in part on a score assigned to the target business entity denoting a desirability of interacting with the target business entity;
• and
• presenting the adjusted proposed mixture of leads to the user interface of the user operator computing device.