System and method for generating a recommendation

A computer-implemented method comprising:

• storing, in memory, a first profile, a second profile and a collective profile linked to the first profile and to the second profile;
• authenticating a login request from an end user device in association with the collective profile based on credentials associated with the first profile;
• identifying a query from among a plurality of queries and transmit the query to the end user device;
• receiving a response to the query;
• determining that the response is not inconsistent with one or more earlier responses received in association with the second profile and, in response, refining at least one attribute or goal in the collective profile based on the response to generate and store a refined collective profile;
• and
• determining whether the refined collective profile results in a new recommendation and, when so, outputting the new recommendation.

A non-transitory computer-readable storage medium storing instructions, that, when executed by a processor of a computer system, cause the computer system to:

• store, in memory, a first profile, a second profile and a collective profile linked to the first profile and to the second profile;
• authenticate a login request from an end user device in association with the collective profile based on credentials associated with the first profile;
• identify a query from among a plurality of queries and transmit the query to the end user device;
• receive a response to the query;
• determine that the response is not inconsistent with one or more earlier responses received in association with the second profile and, in response, refine at least one attribute or goal in the collective profile based on the response to generate and store a refined collective profile;
• and
• determine whether the refined collective profile results in a new recommendation and, when so, outputting the new recommendation.