# US 11,308,529 B2 · Apparatus and method for marketing and selling of goods

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- Number: US 11,308,529 B2
- Document ID: US11308529B2
- Status: Granted
- Kind: B2
- Application number: 17/028,584
- Filed: 2020-09-22
- Published: 2022-03-24
- Granted: 2022-04-19
- Earliest claimed: 2020-09-22
- Assignees: Snag Innovations, Inc.
- Applicants: SNAG Innovations, Inc.
- Inventors: Victor G Sanchez
- Web page: https://patentgrep.com/patent/US11308529B2

## CPC

- G06Q 30/0277: {Online advertisement}
- G06Q 20/12: specially adapted for electronic shopping systems
- G06Q 20/306: {using TV related infrastructures (external card used for payment with client device H04N21/4185)}
- G06Q 20/3223: {Realising banking transactions through M-devices}
- G06Q 30/0267: {Wireless devices}
- G06Q 30/0633: {Managing shopping lists, e.g. compiling or processing purchase lists (shipping orders G06Q10/083; order filling G06Q10/087)}
- H04L 67/141: Setup of application sessions (admission control or resource allocation in data switching networks H04L47/70)
- H04N 21/2543: Billing {, e.g. for subscription services (payment schemes, architectures or protocols G06Q20/00; e-commerce G06Q30/00; arrangements for billing for the use of broadcast information or broadcast-related information H04H60/21)}
- H04N 21/4722: for requesting additional data associated with the content
- H04N 21/812: {involving advertisement data (advertising per se G06Q30/02)}
- G06Q 20/24: Credit schemes, i.e. "pay after"
- G06Q 20/34: using cards, e.g. integrated circuit [IC] cards or magnetic cards
- G06Q 30/0282: Rating or review of business operators or products
- G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- H04L: TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION (arrangements common to telegraphic and telephonic communication H04M)
- H04N: PICTORIAL COMMUNICATION, e.g. TELEVISION

## Abstract

A method and apparatus that provides for marketing and selling of goods by a computer application that interconnects with a media source that displays the goods.

## Claims

### Claim 1

A method of performing a method marketing and selling goods, comprising:
broadcasting a stream of data from a data source;
using an electronic device to identify the data source;
connecting the electronic device to a server to retrieve the marketing and goods being sold in connection with the data source; and
displaying on the electronic device, the marketing and goods that are connected to the data source, wherein the retrieving the marketing and goods being sold in connection with the data source includes providing at least one website for review by a user and wherein each website provided is presented in a ranked order and wherein the ranked order is based on a fee charged to a party wishing to advertise on the electronic device and based upon the data displayed in the broadcast;
selecting at least one of the goods for purchase on the electronic device; and
ordering the goods for purchase wherein the ordering the goods for purchase comprises:
sending data from the electronic device to a computer server regarding the selected goods.

### Claim 2 (depends on 1)

The method according to claim 1, wherein the stream data is a video stream.

### Claim 3 (depends on 1)

The method according to claim 1, wherein the broadcasting is done on a television.

### Claim 4 (depends on 1)

The method according to claim 1, wherein the electronic device is at least one of a laptop computer, a computer, a cellular phone, a tablet and a television.

### Claim 5 (depends on 1)

The method according to claim 1, wherein the displaying the marketing and goods is performed on one of a computer and a cellular telephone.

### Claim 6 (depends on 1)

The method according to claim 1, further comprising:
performing a financial transaction regarding the ordering of the goods for purchase.

### Claim 7 (depends on 6)

The method according to claim 6, wherein the performing the financial transaction involves using a credit card.

### Claim 8

A method of performing marketing and selling of goods, comprising:
broadcasting a motion picture to at least one viewer;
identifying the motion picture using an electronic device;
connecting the electronic device to an internet connected server;
retrieving a list of goods being sold related to the motion picture to the electronic device on a website; and
displaying on the electronic device, the list of goods that are connected to the data source wherein each website provided is presented in a ranked order and wherein the ranked order is based on a fee charged to a party wishing to advertise on the electronic device and based upon the data displayed in the broadcast;
selecting at least one of the goods for purchase on the electronic device; and
ordering the goods for purchase wherein the ordering the goods for purchase comprises:
sending data from the electronic device to a computer server regarding the selected goods.

### Claim 9 (depends on 8)

The method according to claim 8, wherein the displaying is performed on one of a computer and a cellular telephone.

### Claim 10 (depends on 8)

The method according to claim 8, wherein the ranking is also performed by user visits.
