# US 11,299,332 B2 · Packages with raised portions

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- Number: US 11,299,332 B2
- Document ID: US11299332B2
- Status: Granted
- Kind: B2
- Application number: 15/451,445
- Filed: 2017-03-07
- Published: 2017-09-14
- Granted: 2022-04-12
- Earliest claimed: 2016-03-10
- Assignees: The Procter & Gamble Company
- Applicants: The Procter & Gamble Company
- Inventors: Hugh Joseph O'Donnell; Edward Daniel Theiss, III
- Web page: https://patentgrep.com/patent/US11299332B2

## CPC

- B65D 65/22: Details
- B65D 67/00: Kinds or types of packaging elements not otherwise provided for {(B65D5/425 takes precedence)}
- B65D 75/52: Details
- B65D 5/4212: {Information or decoration elements, e.g. content indicators, or for mailing (B65D5/522 takes precedence)}
- B65D 2203/00: Decoration means, markings, information elements, contents indicators
- Y10T 428/2457: Parallel ribs and/or grooves
- B65D: CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
- Y10T: TECHNICAL SUBJECTS COVERED BY FORMER US CLASSIFICATION

## Abstract

Packages having raised portions that provide improvements in displaying graphics, such as images and branding.

## Claims

### Claim 1

A flexible package for retail sale of a consumer product, the package comprising:
a flexible film panel, wherein the flexible film panel is formed of only a film;
a graphic disposed on the panel; and
a plurality of raised reinforcing lines disposed on the panel, wherein:
the plurality of raised reinforcing lines are separate elements from the flexible film panel;
each of the raised reinforcing lines have an overall height of about 40 microns to about 5,000 microns;
each of the raised reinforcing lines has an overall width of about 25 microns to about 25,000 microns;
the plurality of raised reinforcing lines surround about 50% to about 100% of an outer perimeter of the graphic;
the plurality of raised reinforcing lines extend over a reinforcing area that is about 35% to about 100% of a total area of the panel; and
the plurality of raised reinforcing lines cover a total line area on the flexible film panel, and the total line area is about 1% to about 35% of the reinforcing area.

### Claim 2 (depends on 1)

The flexible package of claim 1, wherein the plurality of raised reinforcing lines surround about 75% to about 100% of an outer perimeter of the graphic.

### Claim 3 (depends on 1)

The flexible package of claim 1, wherein the plurality of raised reinforcing lines surround about 90% to about 100% of an outer perimeter of the graphic.

### Claim 4 (depends on 1)

The flexible package of claim 1, wherein the reinforcing area is about 75% to about 100% of the total area of the flexible film panel.

### Claim 5 (depends on 1)

The flexible package of claim 1, wherein the total line area is about 1% to about 25% of the reinforcing area.

### Claim 6 (depends on 1)

The flexible package of claim 1, wherein overall shapes of at least some of the raised reinforcing lines are geometrically similar to each other.

### Claim 7 (depends on 1)

The flexible package of claim 1, wherein overall shapes of at least some of the raised reinforcing lines are geometrically similar to the graphic.

### Claim 8 (depends on 1)

The flexible package of claim 1, wherein at least part of the graphic is disposed upon one or more raised areas disposed on the flexible film panel.

### Claim 9 (depends on 8)

The flexible package of claim 8, wherein the one or more raised areas are geometrically similar to an overall shape of the graphic.

### Claim 10 (depends on 8)

The flexible package of claim 8, wherein the one or more raised areas conform to an overall shape of the graphic.

### Claim 11 (depends on 8)

The flexible package of claim 8, wherein overall shapes of at least some of the raised reinforcing lines are geometrically similar to an overall shape of the one or more raised areas.

### Claim 12 (depends on 8)

The flexible package of claim 8, wherein the one or more raised areas are printed on the flexible package.

### Claim 13 (depends on 1)

The flexible package of claim 1, wherein at least part of the graphic is disposed upon a recessed area between one or more raised areas disposed on the flexible film panel.

### Claim 14 (depends on 1)

The flexible package of claim 1, wherein the flexible package comprises a back panel and a plurality of raised reinforcing lines disposed on the back panel.

### Claim 15 (depends on 14)

The flexible package of claim 14, wherein:
the plurality of raised reinforcing lines disposed on the front panel have a front overall reinforcing pattern; and
the plurality of raised reinforcing lines disposed on the back panel have a back overall reinforcing pattern, which is substantially the same as the front overall reinforcing pattern.

### Claim 16 (depends on 15)

The flexible package of claim 15, wherein the plurality of raised reinforcing lines disposed on the back panel covers a total line area on the back panel, and wherein the total line area of the back panel is about 1% to about 35% of the back reinforcing area.

### Claim 17 (depends on 1)

The flexible package of claim 1, wherein the plurality of raised reinforcing lines comprise one or more curable coatings, and wherein the one or more curable coatings comprise a different material than a material of the flexible film panel.

### Claim 18 (depends on 1)

The flexible package of claim 1, wherein the flexible film panel has a flexibility factor of between about 1,000 N/m to about 250,900 N/m.

### Claim 19

A flexible package for retail sale of a consumer product, the package comprising:
a flexible film panel, wherein the flexible film panel is formed of only a film;
a graphic disposed on the panel; and
a plurality of raised reinforcing lines disposed on the panel, wherein:
the plurality of raised reinforcing lines comprise a curable coating and a photoinitiator;
each of the raised reinforcing lines have an overall height of about 40 microns to about 1,000 microns;
each of the raised reinforcing lines has an overall width of about 25 microns to about 25,000 microns;
the plurality of raised reinforcing lines surround about 50% to about 100% of an outer perimeter of the graphic;
the plurality of raised reinforcing lines extend over a reinforcing area that is about 35% to about 100% of a total area of the panel; and
the plurality of raised reinforcing lines cover a total line area on the flexible film panel, and the total line area is about 1% to about 30% of the reinforcing area.

### Claim 20

A flexible package for retail sale of a consumer product, the package comprising:
a flexible film panel, wherein the flexible film panel is formed of only a film;
a graphic disposed on the panel; and
a plurality of raised reinforcing lines disposed on the panel, wherein:
flexible film panel has a flexibility factor of between about 1,000 N/m to about 250,900 N/m;
each of the raised reinforcing lines have an overall height of about 40 microns to about 1,000 microns;
each of the raised reinforcing lines has an overall width of about 25 microns to about 25,000 microns;
the plurality of raised reinforcing lines surround about 50% to about 100% of an outer perimeter of the graphic;
the plurality of raised reinforcing lines extend over a reinforcing area that is about 35% to about 100% of a total area of the panel;
the plurality of raised reinforcing lines cover a total line area on the flexible film panel, and the total line area is about 1% to about 35% of the reinforcing area; and
the plurality of raised reinforcing lines have a semi-elliptical profile.
