Intelligent content and formatting reuse

A system comprising:

• one or more hardware processors;
• and
• a memory storing instructions that, when executed by the one or more hardware processors, cause the one or more hardware processors to perform operations comprising:
• receiving a selection of data to be copied and an indication to copy the selected data;
• copying the selected data, the selected data including content and associated metadata;
• receiving an indication to paste the selected data at a second location;
• prior to pasting at the second location, analyzing the selected data to determine one or more options available for the paste, each of the options being selectable to change an aspect of the selected data at paste;
• prior to pasting at the second location, causing presentation, at the second location, of the one or more options and an image of a placeholder representing the selected data, the image of the placeholder having a similar shape, size, or format as the selected data from the first location, the one or more options being presented relative to the image of the placeholder;
• receiving a selection of an option from the one or more options;
• and
• in response to receiving the selection of the option, pasting the selected data at the second location by causing presentation of the selected data, formatted according to the selected option, in place of the image of the placeholder.

A machine-storage medium storing instructions that, when executed by one or more processors of a machine, cause the one or more processors to perform operations comprising:

• receiving a selection of data to be copied and an indication to copy the selected data;
• copying the selected data, the selected data including content and associated metadata;
• receiving an indication to paste the selected data at a second location;
• prior to pasting at the second location, analyzing the selected data to determine one or more options available for the paste, each of the options being selectable to change an aspect of the selected data at paste;
• prior to pasting at the second location, causing presentation, at the second location, of the one or more options and an image of a placeholder representing the selected data, the image of the placeholder having a similar shape, size, or format as the selected data from the first location, the one or more options being presented relative to the image of the placeholder;
• receiving a selection of an option from the one or more options;
• and
• in response to receiving the selection of the option, pasting the selected data at the second location by causing presentation of the selected data, formatted according to the selected option, in place of the image of the placeholder.