US 11,107,128 B1Granted

Portable interactive product displays with region-specific products

AssigneeAmazon Technologies, Inc.

InventorsWilliam R. Hazlewood, Janet Ellen Galore, Alaa-Eddine Mendili, Dominick Khanh Pham, Jeff Gelfuso

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Abstract

Systems, methods, and computer-readable media are disclosed for systems and methods for portable interactive product displays with region-specific products. Example methods may include determining a set of product identifiers of products to be positioned at an interactive display, the set of product identifiers including a first product identifier for a first product, determining a user identifier associated with a user device positioned within a distance of the interactive display, and determining a user interaction with the first product by a user of the user device. Certain methods may include determining a user interaction history for the user using the user identifier, and determining that an indication of the user interaction is to be added to the user interaction hi story.

Claims20

Dependent claims

A system comprising:

a portable interactive display wall comprising:
a first product display portion and a second product display portion;
a first product positioned in the first product display portion, wherein the first product is accessible for interaction by a user;
a second product positioned in the second product display portion, wherein the second product is accessible for interaction by the user;
a camera configured to wirelessly transmit images of at least the first product display portion;
and
a remote server comprising:
at least one memory that stores computer-executable instructions;
and
at least one processor configured to access the at least one memory and execute the computer-executable instructions to:
determine a location of the portable interactive display wall;
determine a set of user identifiers for user accounts with home addresses within a distance of the location;
determine a set of candidate products for the portable interactive display wall, wherein the set of candidate products comprises the first product and the second product;
determine first targeting criteria for the first product;
determine a first number of user identifiers that satisfy the first targeting criteria;
determine second targeting criteria for the second product;
determine a second number of user identifiers that satisfy the second targeting criteria;
select the first product for presentation at the portable interactive display wall based at least in part on the first number of user identifiers;
select the second product for presentation at the portable interactive display wall based at least in part on the second number of user identifiers;
receive image data from the camera over a wireless connection;
determine, based at least in part on the image data, a user interaction between a user and the first product;
determine a user identifier of the user;
and
modify a digital browsing history to include an indication of the user interaction with the first product, wherein the indication comprises the location of the portable interactive display wall and a product identifier of the first product.

21 more elements

A method comprising:

Determining, by a computer system comprising one or more computer processors coupled to at least one memory, a location of an interactive display;
Determining, by the computer system, aggregate user preference data for a set of user identifiers associated with locations within a range of the location;
Determining, by the computer system, a set of product identifiers of products to be positioned at the interactive display, the set of product identifiers comprising a first product identifier for a first product;
Establishing, by the computer system, a wireless connection between the computer system and a user device that is within proximity of the interactive display;
Determining, by the computer system, via the wireless connection with the user device, a user identifier associated with the user device positioned within proximity of the interactive display;
Receiving, by the computer system, image data from a camera configured to image the interactive display;
Determining, by the computer system, a user interaction with the first product by a user of the user device based at least in part on the image data;
Determining, by the computer system, that an indication of the user interaction is to be added to the user interaction history;
and
Modifying, by the computer system, a digital browsing history to include an indication of the user interaction with the first product, wherein the indication comprises the location of the portable interactive display wall and a product identifier of the first product.

7 more elements

A device comprising:

A camera;
and
A computer system comprising:
at least one memory that stores computer-executable instructions, and at least one processor configured to access the at least one memory and execute the computer-executable instructions to:
Determine, by the computer system, a location of an interactive display;
Determine, by the computer system, aggregate user preference data for a set of user identifiers associated with locations within a range of the location;
Determine, by the computer system, a set of product identifiers of products to be positioned at the interactive display, the set of product identifiers comprising a first product identifier for a first product;
Establish, by the computer system, a wireless connection between the computer system and a user device that is within proximity of the interactive display;
Determine, by the computer system, via the wireless connection with the user device, a user identifier associated with the user device positioned within proximity of the interactive display;
Receive, by the computer system, image data from a camera configured to image the interactive display;
Determine, by the computer system, a user interaction with the first product by a user of the user device based at least in part on the image data;
Determine, by the computer system, that an indication of the user interaction is to be added to the user interaction history;
and
Modify, by the computer system, a digital browsing history to include an indication of the user interaction with the first product, wherein the indication comprises the location of the portable interactive display wall and a product identifier of the first product.

11 more elements

Dependencies are inferred from the claim text.