Transmitting display content to vehicles to render contemporaneously during a content time period with related content at a display screen

A system for determining content to transmit to vehicles to render on vehicle display screens, comprising:

• a processor;
• and
• a computer readable storage medium having computer readable program code embodied therein that when executed by the processor causes operations, the operations comprising:
• maintaining, in a vehicle database, vehicle information indicating, for each vehicle of a plurality of vehicles, a vehicle location value;
• maintaining, in a subscription database, subscriber information for a subscriber, indicating display content to render at vehicles, a content time period, a subscriber display location at which the subscriber renders subscriber content contemporaneously with the display content to render at vehicles during the content time period, and a display boundary including the subscriber display location, wherein the display content is to be rendered at vehicles located within the display boundary;
• determining vehicles having a vehicle location within the display boundary;
• and
• transmitting, to each receiving vehicle of the determined vehicles, a content package having the display content, the display boundary, and the content time period to cause each receiving vehicle to render the display content on a vehicle display screen coupled to the receiving vehicle contemporaneously with rendering the subscriber content at the subscriber display location in response to the receiving vehicle determining that a current time is within the content time period and the receiving vehicle is within the display boundary.

A method for determining content to transmit to vehicles to render on a vehicle display screens, comprising:

• maintaining, in a vehicle database, vehicle information indicating, for each vehicle of a plurality of vehicles, a vehicle location value;
• maintaining, in a subscription database, subscriber information for a subscriber, indicating display content to render at vehicles, a content time period, a subscriber display location at which the subscriber renders subscriber content contemporaneously with the display content to render at vehicles during the content time period, and a display boundary including the subscriber display location, wherein the display content is to be rendered at vehicles;
• determining vehicles having a vehicle location within the display boundary;
• and
• transmitting, to each receiving vehicle of the determined vehicles a content package having the display content, the display boundary, and the content time period to cause each receiving vehicle to render the display content on a vehicle display screen coupled to the receiving vehicle contemporaneously with rendering the subscriber content at the subscriber display location in response to the receiving vehicle determining that a current time is within the content time period and the receiving vehicle is within the display boundary.