Systems and methods for including placeholders in media content

A system comprising:

• at least one physical processor;
• and
• physical memory comprising computer-executable instructions that, when executed by the physical processor, cause the physical processor to:
• parse an original media data structure that comprises a plurality of layers including a first layer and a second layer;
• determine that a declarative patch within a plurality of declarative patches is applicable to the first layer, and that the plurality of declarative patches are not applicable to the second layer;
• determine that a full patch is applicable to the second layer based on a filter function included in the full patch;
• generate a modified media data structure that comprises:
• a modified version of the first layer that includes a placeholder and a patcher function associated with the declarative patch;
• and
• a modified version of the second layer that includes a full patcher function associated with the full patch;
• render the modified media data structure, the rendering comprising:
• executing the patcher function, the executing replacing the placeholder based on user data;
• and
• executing the full patcher function;
• and
• provide, for display on a display device of a computing device of a user, the rendered modified media data structure.

A non-transitory computer-readable medium comprising one or more computer-executable instructions that, when executed by at least one processor of a computing system, cause the computing system to:

• parse an original media data structure that comprises a plurality of layers including a first layer and a second layer;
• determine that a declarative patch within a plurality of declarative patches is applicable to the first layer, and that the plurality of declarative patches are not applicable to the second layer;
• determine that a full patch is applicable to the second layer based on a filter function included in the full patch;
• generate a modified media data structure that comprises:
• a modified version of the first layer that includes a placeholder and a patcher function associated with the declarative patch;
• and
• a modified version of the second layer that includes a full patcher function associated with the full patch;
• render the modified media data structure, the rendering comprising:
• executing the patcher function, the executing replacing the placeholder based on user data;
• and
• executing the full patcher function;
• and
• provide, for display on a display device of a computing device of a user, the rendered modified media data structure.