Method and device for the targeted conveying of information to customers using cooking appliances and/or to cooking appliances of a cooking appliance manufacturer

#The disclosure relates to a method for the targeted communication of information.

#Known from U.S. Pat. No. 7,092,988 B1 is a system in which a user in a household utilizes an oven and communicates via a bidirectional communication link with a service provider, which, in turn, communicates with cooperating partners and specialized service providers. The service partner collects content that it receives from partners and from a collective database. This information can be further transmitted to the user or else directly to the oven and the processing units thereof.

#It is known from DE 102013204634 A1, for example, how to link the control of a cooking appliance to a recipe database via an interface, wherein the interface can be designed as an Internet access.

#Further details, advantages, and features of the present disclosure ensue from the following description of the method according to the disclosure on the basis of the drawing. Shown therein is:

#FIG. 1 a schematically highly simplified illustration for the explanation of the principles of the method according to the disclosure, and

#FIG. 2 a schematically highly simplified illustration of an embodiment of a device according to the disclosure.

#FIG. 1 shows in a schematically highly simplified manner a cooking appliance manufacturer GGH or the technical facilities thereof, which, in the exemplary case, can conduct a targeted communication of information I1A and I1B to two cooking appliances GG1A and GG1B of a customer K1 and/or directly to cooking appliances, which, in the drawing, are identified by the reference characters GG2 and GG3, respectively. If a customer K1 is to be supplied with information, it is possible to provide corresponding display devices on the cooking appliances GG1A and GG1B used by the customer K1, such as a control and display unit MMI, which is illustrated by way of example, or to inform the customer K1 via mobile information devices MIG, such as, for example, a mobile telephone of the customer K1.

#The utilization behavior of the customer K1 is symbolized in the drawing by the reference characters NV1, while the operating behavior of the cooking appliances GG2 and GG3 is symbolized by the reference characters NV2 and NV3.

#The step of determining and transmitting the utilization behavior NV1 of the customer K1 or the operating behavior NV2, NV3 of the cooking appliances GG2 and GG3 is symbolized by the double arrows B1 to B3, according to which the specific utilization behavior NV1 or operating behaviors NV2, NV3 are stored at the cooking appliance manufacturer GGH, for which purpose a memory storage arrangement SP can be provided at the cooking appliance manufacturer GGH.