Behavior based notifications

A computer program product comprising a non-transitory computer-readable medium having a plurality of instructions stored thereon, which, when executed by a processor, cause the processor to perform operations comprising:

• defining a rules set associated with a user for participation in a multiparty communication thread, the rules set identifying update consumption behavior associated with the multiparty communication thread for the user based upon, at least in part, monitoring how often and for how long a user spends accessing updates to the multiparty communication;
• evaluating a plurality of communications associated with the multiparty communication thread;
• determining when a given communication associated with the multiparty communication thread satisfies one or more of the rules included within the rules set;
• and
• delivering the given communication based upon, at least in part, a determining that the given communication satisfies the one or more rules.

A computing system comprising:

• a processor device;
• and
• a memory architecture coupled with the processor device;
• wherein the processor device is configured for:
• defining a rules set associated with a user for participation in a multiparty communication thread, the rules set identifying update consumption behavior associated with the multiparty communication thread for the user based upon, at least in part, monitoring how often and for how long a user spends accessing updates to the multiparty communication thread;
• evaluating a plurality of communications associated with the multiparty communication thread;
• determining when a given communication associated with the multiparty communication thread satisfies one or more of the rules included within the rules set;
• and
• delivering the given communication based upon, at least in part, a determining that the given communication satisfies the one or more rules.