Selecting diverse product titles to display on a website
AssigneePaypal, Inc.
InventorsSandip Namdeo Gaikwad, Sanjay Pundlkrao Ghatare, Joseph Anthony Beynon
Life of this patent
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Abstract
A system and method for selecting diverse product titles to display on a website are disclosed. In some example embodiments, the methods and systems described herein identify available products to be displayed, cluster the identified products based on their similarity to one another, select one or more products from each of the clusters, and display information, such as a title, associated with the randomly selected products.
Claims20
A system comprising:
- a non-transitory memory storing instructions;
- and
- a processor configured to execute the instructions to cause the system to:
- receive, via a communication with a device, a request for product information, the request including a product criteria for a product of interest and a display constraint that constrains a manner in which the device displays content;
- identify, using a clustering engine, products that satisfy at least the product criteria;
- cluster, using the clustering engine, the products identified based on a similarity score into a plurality of clusters;
- sort the products from the plurality of clusters into buckets, a quantity of the buckets selected based on the display constraint and the products sorted such that each of the buckets includes at least one product from each cluster;
- select one of the buckets to present in response to the request received;
- and
- transmit, via the communication with the device, a response to the request, the response causing the selected bucket of products to appear on a display of the device as the content and according to the display constraint.
A method comprising:
- receiving, via a communication with a device, a request for product information, the request including a product criteria for a product of interest and a display constraint that constrains a manner in which the device displays content based on physical characteristics of the device;
- identifying, using a clustering engine, products that satisfy at least the product criteria;
- clustering, using the clustering engine, the products identified based on a similarity score into a plurality of clusters;
- sorting the products from the plurality of clusters into buckets, a quantity of the buckets selected based on the display constraint and the products sorted such that each of the buckets includes at least one product from each cluster;
- selecting one of the buckets to present in response to the request received;
- and
- transmitting, via the communication with the device, a response to the request, the response causing the selected bucket of products to appear on a display of the device as the content and according to the display constraint.
A non-transitory machine-readable medium having instructions stored thereon, the instructions executable to cause performance of operations comprising:
- receiving, via a communication with a device, a request for product information, the request including a product criteria for a product of interest and a display constraint that constrains a manner in which the device displays content based on a user interface displayed by the device;
- identifying, using a clustering engine, products that satisfy at least the product criteria;
- clustering, using the clustering engine, the products identified based on a similarity score into a plurality of clusters;
- sorting the products from the plurality of clusters into buckets, a quantity of the buckets selected based on the display constraint and the products sorted such that each of the buckets includes at least one product from each cluster;
- randomly selecting one of the buckets to present in response to the request received;
- and
- transmitting, via the communication with the device, a response to the request, the response causing the selected bucket of products to appear on a display of the device as the content and according to the display constraint.
Dependencies are inferred from the claim text.