Systems methods and computer program products for identifying financial accounts utilized for business purposes

A computer-implemented method comprising:

• identifying, by an intermediate computer, in communication through respective networks with a computer of a financial institution and respective computers of respective account holders that access respective on-line financial accounts through the intermediate computer, keywords associated with business accounts by:
• receiving electronic on-line financial account data from the computer of the financial institution, first computer resource data of a first computer resource managed by a first host other than the financial institution, the first computer resource data including data identifying one or more financial software users, and second computer resource data of a second computer resource managed by a second host other than the financial institution and different than the first computer resource, the second computer resource data including data identifying one or more business entities;
• performing a first comparison of the electronic on-line financial account data and the first computer resource data to identify at least one first similarity between the electronic on-line financial account data and the first computer resource data,
• performing a second comparison of the electronic on-line financial account data and the second computer resource data to identify at least one second similarity between the electronic on-line financial account data and the second computer resource data,
• selecting online financial account names based at least in part upon the at least one first similarity and the at least one second similarity,
• identifying segments of selected on-line financial account names,
• determining respective segment frequencies within the selected on-line financial account names,
• performing respective comparisons of respective segment frequencies and a pre-determined minimum segment frequency, and
• selecting one or more segments as a keyword based at least in part upon the respective comparisons determining that the selected one or more segments appear within the selected on-line financial account names at frequencies greater than the pre-determined minimum segment frequency;
• generating, by the intermediate computer, an electronic data set comprising:
• respective indicators of whether respective on-line financial account data of a first type includes an identified keyword, and
• respective indicators of respective results of respective comparisons involving respective electronic on-line financial account data of a second type different than the first type;
• and
• after the electronic data set comprising respective indicators has been generated, the intermediate computer, by executing a computerized rule generator:
• receiving the generated electronic data set as an input;
• and
• generating a computer-executable rule executable by a processor of the intermediate computer based at least in part upon the input of the generated electronic data set;
• after the computer-executable rule is generated based at least in part upon the input of the generated electronic data set, the intermediate computer, by the computerized account analyzer, evaluating the on-line financial account data against the generated rule to automatically identify at least one on-line financial account that is at least one business account or that is utilized for business purposes;
• and
• after execution of the computer-executable rule, the intermediate computer transmitting an electronic message to a computing device of an account holder based at least in part upon a result of execution of the computer-executable rule.