A method for enhancing alcoholic beverage transactions and apportioning of products between a merchant and a consumer, the method comprising:
- providing a merchant platform, the merchant platform accessible by the merchant for operation of the method;
- offering, by the merchant, a listing of alcoholic beverages through the merchant platform;
- offering, by the merchant, a promotion for a portion of at least one of the listing of alcoholic beverages;
- offering, by the merchant, a guaranteed price for a portion of at least one of the listing of alcoholic beverages, whereby the guaranteed price is dependent on reserving a portion of at least one of the listing of alcoholic beverages;
- listing, by the merchant, an event related to the alcoholic beverages;
- providing a consumer platform, the consumer platform accessible by the consumer for operation of the method;
- inputting, by the consumer, consumer information into the consumer platform;
- storing the consumer information in a consumer database;
- searching, by the consumer, for the merchant, or the listing of alcoholic beverages, or both through the consumer platform;
- viewing the listing of alcoholic beverages offered by the merchant;
- purchasing a portion of at least one of the listing of alcoholic beverages from the merchant;
- reserving, by the consumer, a portion of at least one of the listing of alcoholic beverages for the guaranteed price;
- locating, by the consumer, the merchant in a geographical area using a geographical location device with an indicator shown on a screen of a computing device;
- at least one mobile application and at least one website for communication between the merchant and the consumer;
- wherein the merchant platform and the consumer platform interface and communicate with the consumer database that stores consumer information, collecting and transmitting data to the merchant and the consumer;
- the merchant platform being operable with a software application on at least one of a mobile communication device or other computing device;
- at least two independent consumers;
- reserving, by a first independent consumer, on a first communication device, a first portion of the contents of a designated, unopened bottle of an alcoholic beverage, the alcoholic beverage being a perishable good, which will be disaggregated and apportioned from other alcoholic beverage in the bottle during apportionment;
- reserving, by a second independent user, on second communication device, a second portion of the contents of the designated bottle of alcoholic beverage;
- holding, by the merchant, the reservations until the designated bottle of alcoholic beverage is fully reserved by the at least two independent consumers;
- designating, with a communication device, a geographic location and a time for distributing the contents of the designated bottle of alcoholic beverage;
- opening the designated bottle of alcoholic beverage;
- apportioning the first portion of the bottle of alcoholic beverage to the first user at a first controlled volume;
- apportioning the second portion of the bottle of alcoholic beverage to the second user at a second controlled volume;
- apportioning to any additional users, the remaining reserved portions of alcoholic beverage in the designated bottle of alcoholic beverage;
- and
- reviewing, by the merchant, the consumer information stored in the consumer database.