Distributed social ad technology

A non-transitory computer readable media with an executable program stored thereon comprising instructions for execution by a processor of at least one computer, such that the instructions when executed by said processor cause said processor to:

• provide, by a website provider computer system, a first website including a first content associated with one or more advertiser websites;
• modify, by said website provider computer server, said first content to include a user participation event, said user participation event including event content requesting user participation in a prediction event and two or more user selectable event data input link displayed on said first website;
• retrieve by a second computer system or said website provider computer system event data that includes existing historical data captured from at least one previous event participant that is determined by said second computer system or said website provider computer system to not be said user, said event data being extracted in response to an activation of said user selectable even data input link by a user, presented on a screen of a user computing device;
• determine by said second computer system or said website provider computer system that said user participated in said event by receiving user inputted event data from said user computing device;
• generate by said second computer system or said website provider computer system a new event data by modifying said event data to include said user inputted event data, wherein said second computer system or said website provider computer system further implementing one or more schemes in generating said new event data by weighting said event data and said user inputted event data depending on a category selected from the group consisting of identity, demographic information, performance, online reputation, and behavioral characteristic;
• generate by said second computer system or said website provider computer system event result data based on said new event data;
• modify at least one advertiser website of to include said event result data after said user participates in said event, wherein said advertiser website is selected based on said user inputted event data;
• and
• transmit said modified advertiser website to said user computing device for display on said user computing device, wherein said transmitting is triggered by said activation of the said user selectable event data input link by the user.

A computer system comprising:

• a website provider computer system including at least one computer processor hardware and a memory coupled to said computer processor hardware, said memory storing instructions that, when executed by said computer processor hardware, causes said computer processor hardware to:
• provide a first website including a first content associated with one or more advertiser websites;
• and
• modify said first content to include a user participation event, said user participation event including event content requesting user participation in a prediction event and two or more user selectable event data input link displayed on said first website;
• and
• a second computer system including at least one second computer processor hardware and a second computer memory coupled to said second computer processor hardware, said second computer memory storing instructions that, when executed by said second computer processor hardware, causes said second computer processor hardware to:
• retrieve event data that includes existing historical data captured from at least one previous event participant that is determined by said second computer system or said website provider computer system to not be said user, said event data being extracted in response to an activation of said user selectable even data input link by a user, presented on a screen of a user computing device;
• determine that said user participated in said event by receiving user inputted event data from said user computing device;
• generate a new event data by modifying said event data to include said user inputted event data, wherein said second computer system further implementing one or more schemes in generating said new event data by weighting said event data and said user inputted event data depending on a category selected from the group consisting of identity, demographic information, performance, online reputation, and behavioral characteristic;
• generate by said second computer system or said website provider computer system event result data based on said new event data;
• modify at least one advertiser website to include said event result data after said user participates in said event, wherein said advertiser website is selected based on said user inputted event data;
• and
• transmit said modified advertiser website to said user computing device for display on said user computing device, wherein said transmitting is triggered by said activation of the said user selectable event data input link by the user.