Systems and methods for distributing advertisements

An article of manufacture including a non-transitory, tangible computer readable storage medium having instructions stored thereon that, in response to execution by a computer-based system, cause the computer-based system to perform operations comprising:

• obtaining, by the computer-based system, posts containing a subject tag from a social media operator;
• filtering, by the computer-based system, the posts containing the subject tag with a first portion of the subject tag indicating the posts are selected by a merchant for an advertisement distributor to further distribute the posts by pushing the posts to members of the advertisement distributor;
• filtering, by the computer-based system, the posts containing the subject tag with a second portion of the subject tag indicating the posts are selected by the merchant for the advertisement distributor to further distribute the posts by pushing the posts to a distribution group comprising a subset of the members of the advertisement distributor;
• determining, by the computer-based system, the subset of the members to receive the posts;
• determining, by the computer-based system, that the posts with the subject tag having at least one of the first portion or the second portion were created by the merchant;
• obtaining, by the computer-based system and from a post within the posts, metadata of an expiration date and a geographic area;
• removing, by the computer-based system, a duplicative post that is duplicative within the posts;
• filtering, by the computer-based system, the posts based on preferences of a member within the subset of the members;
• determining, by the computer-based system, that the member is within a distance from the geographic area;
• distributing, by the computer-based system, the post and the expiration date to the member within the distance from the geographic area;
• displaying, by the computer-based system, the post in a transaction account page of the member, wherein the post comprises an icon identifying the social media operator, and wherein the post comprises a map link to view the merchant displayed on a map in response to the member selecting the map link;
• displaying, by the computer-based system and in response to the member selecting the map link, a location of the merchant on the map;
• and
• applying, by the computer-based system, a discount from the post to a purchase by the member at the merchant.

A system comprising:

• a processor;
• and
• a tangible, non-transitory memory configured to communicate with the processor,
• the tangible, non-transitory memory having instructions stored thereon that, in response to execution by the processor, cause the processor to perform operations comprising:
• obtaining, by the processor, posts containing a subject tag from a social media operator;
• filtering, by the processor, the posts containing the subject tag with a first portion of the subject tag indicating the posts are selected by a merchant for an advertisement distributor to further distribute the posts by pushing the posts to members of the advertisement distributor;
• filtering, by the processor, the posts containing the subject tag with a second portion of the subject tag indicating the posts are selected by the merchant for the advertisement distributor to further distribute the posts by pushing the posts to a distribution group comprising a subset of the members of the advertisement distributor;
• determining, by the processor, the subset of the members to receive the posts;
• determining, by the processor, that the posts with the subject tag having at least one of the first portion or the second portion were created by the merchant;
• obtaining, by the processor and from a post within the posts, metadata of an expiration date and a geographic area;
• removing, by the processor, a duplicative post that is duplicative within the posts;
• filtering, by the processor, the posts based on preferences of a member within the subset of the members;
• determining, by the processor, that the member is within a distance from the geographic area;
• distributing, by the processor, the post and the expiration date to the member within the distance from the geographic area;
• displaying, by the processor, the post in a transaction account page of the member, wherein the post comprises an icon identifying the social media operator, and wherein the post comprises a map link to view the merchant displayed on a map in response to the member selecting the map link;
• displaying, by the processor and in response to the member selecting the map link, a location of the merchant on the map;
• and
• applying, by the processor, a discount from the post to a purchase by the member at the merchant.