# US 10,499,720 B2 · Applicator for applying a cosmetic, make-up or care product

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- Number: US 10,499,720 B2
- Document ID: US10499720B2
- Status: Granted
- Kind: B2
- Application number: 15/528,721
- Filed: 2015-11-20
- Published: 2017-09-28
- Granted: 2019-12-10
- Earliest claimed: 2014-11-21
- Assignees: L'oreal
- Applicants: L'oreal
- Inventors: Eric Caulier; Audrey Thenin; Antoine Lebrun; Pauline Prade
- Web page: https://patentgrep.com/patent/US10499720B2

## CPC

- A45D 34/045: {connected to the cap of the container}
- A45D 40/262: {using a brush or the like}
- A46B 5/02: specially shaped for holding by the hand
- A46B 5/021: {Grips or handles specially adapted to conform to the hand}
- A46B 9/021: {arranged like in cosmetics brushes, e.g. mascara, nail polish, eye shadow}
- B25G 1/102: {the shape being specially adapted to facilitate handling or improve grip}
- A45D 2200/1072: Eyeliners
- A45D: HAIRDRESSING OR SHAVING EQUIPMENT (wigs, toupees or the like A41G3/00, A41G5/00; hairdressers' chairs A47C1/04; hair cutting appliances, razors B26B); EQUIPMENT FOR COSMETICS OR COSMETIC TREATMENTS, e.g. FOR MANICURING OR PEDICURING
- A46B: BRUSHES (handles not integral with brushware B25G)
- B25G: HANDLES FOR HAND IMPLEMENTS (attaching the blades or the like to handles of hand tools for soil working A01B1/22; handles of hand implements for harvesting A01D1/14; handles integral with brushware A46B)

## Abstract

An applicator for applying an eye-liner, extending along a straight longitudinal axis, including: an application member, in particular an applicator tip, a support carrying the application member, extending along an exposed length along the longitudinal axis of the applicator, a handle defining a gripping surface allowing the user to hold the applicator when applying the product, the handle having at least one cross-section, considered perpendicularly to the longitudinal axis of the applicator, with a substantially triangular general shape, the handle extending along a length along the longitudinal axis of the applicator, the ratio of the length of the handle to the exposed length of the support being greater than 2, preferably between 2 and 7, and more preferably between 3 and 6, the handle having at least two cross-sections, separate from each other, with a substantially triangular general shape, the two cross-sections being angularly offset relative to each other.

## Claims

### Claim 1

A packaging and application device comprising:
a container containing an eyeliner to be applied; and
an applicator for applying the eyeliner, which extends along a rectilinear longitudinal axis and comprises:
a handle defining a gripping surface enabling a user to hold the applicator during application of the eyeliner, the handle extending along a length measured along the longitudinal axis of the applicator,
a holder extending from a distal end of the handle, the holder having a visible length that extends along the longitudinal axis of the applicator, and
an applicator member supported on a distal end of the holder,
wherein:
the visible length of the holder is the length of the holder that extends from the distal end of the handle to a proximal end of the applicator member,
a ratio of the length of the handle to the visible length of the holder is greater than 2, and
the handle has, taken perpendicularly to the longitudinal axis of the applicator, (i) at least two spaced-apart cross sections of substantially triangular overall shape, the two cross sections of substantially triangular overall shape being angularly offset relative to one another on a same monolithic portion of the handle, and (ii) at least one intermediate cross section of a shape other than substantially triangular.

### Claim 2 (depends on 1)

The device as claimed in claim 1, wherein the visible length of the holder is greater than 7 mm.

### Claim 3 (depends on 1)

The device as claimed in claim 1, wherein the length of the handle is between 40 and 90 mm.

### Claim 4 (depends on 1)

The device as claimed in claim 1, wherein a greatest width of the handle is between 8 and 30 mm.

### Claim 5 (depends on 1)

The device as claimed in claim 1, wherein a ratio of the length of the handle to a greatest width thereof is between 2 and 7.

### Claim 6 (depends on 1)

The device as claimed in claim 1, wherein the handle has at least three facets arranged so as to define a first one of the at least two spaced-apart cross sections of substantially triangular overall shape, said facets being nonparallel to the longitudinal axis of the applicator.

### Claim 7 (depends on 1)

The device as claimed in claim 1, wherein the handle has at least six facets interlocking top-to-tail around the longitudinal axis of the applicator.

### Claim 8 (depends on 1)

The device as claimed in claim 1, wherein the handle has a narrowed intermediate portion.

### Claim 9 (depends on 1)

A method for making up an eyelid, comprising drawing a line on the eyelid using the device as claimed in claim 1.