# US 10,481,758 B2 · Location based augmented reality system for exchange of items based on location sensing and methods and devices related thereto

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- Number: US 10,481,758 B2
- Document ID: US10481758B2
- Status: Granted
- Kind: B2
- Application number: 15/444,092
- Filed: 2017-02-27
- Published: 2017-08-17
- Granted: 2019-11-19
- Earliest claimed: 2011-09-30
- Assignees: iOculi, Inc.
- Applicants: iOculi, Inc.
- Inventors: Jonathan Cowles; Jesse Bryan; John Clem
- Web page: https://patentgrep.com/patent/US10481758B2

## CPC

- G06Q 10/10: Office automation; Time management
- G06F 3/04815: Interaction with a metaphor-based environment or interaction object displayed as three-dimensional [3D], e.g. changing the user viewpoint with respect to the environment or object
- G06F 3/04817: using icons (graphical or visual programming using iconic symbols G06F8/34)
- G06F 3/04842: Selection of displayed objects or displayed text elements (G06F3/0482 takes precedence)
- G06F 3/04845: for image manipulation, e.g. dragging, rotation, expansion or change of colour
- G06Q 10/40: Business processes related to social networking or social networking services
- G06Q 30/02: Marketing; Price estimation or determination; Fundraising
- G06Q 30/0222: {During e-commerce, i.e. online transactions}
- G06T 11/65: on geographic maps
- G06T 19/006: {Mixed reality (object pose determination, tracking or camera calibration for mixed reality G06T7/00)}
- H04L 63/0861: {using biometrical features, e.g. fingerprint, retina-scan (cryptographic mechanisms or cryptographic arrangements for entity authentication using biological data H04L9/3231)}
- H04L 65/403: Arrangements for multi-party communication, e.g. for conferences (data switching systems for conference H04L12/18; arrangements for connecting several subscribers to a common circuit, i.e. affording conference facilities H04M3/56; television conferencing systems H04N7/15)
- G06T 2200/24: involving graphical user interfaces [GUIs]
- G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06F: ELECTRIC DIGITAL DATA PROCESSING (computer systems based on specific computational models G06N)
- G06T: IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
- H04L: TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION (arrangements common to telegraphic and telephonic communication H04M)

## Abstract

Location-based augmented reality systems configured exchange of items based on location sensing and associated triggering icons, and methods and devices related thereto. In one exemplary embodiment, a first, provider user identifies a specific physical location; associates a triggering icon representing a value item with the specific physical location; and, transmits the existence of the triggering icon and specific physical location to a second, mobile recipient user computing device. The second, mobile recipient user receives the triggering icon and specific physical location from the first, provider user computing device, then finds the specific physical location, activates the triggering icon and receives the value item.

## Claims

### Claim 1

A system for electronically transferring at least one value item from a first user to a second user via an augmented reality system, comprising:
a computing device associated with a provider user configured to identify a specific physical location and associate a triggering icon representing a value item with the specific physical location; and
a recipient mobile computing device associated with a recipient user configured to:
receive an indication of the existence of the value item and/or the specific physical location;
detect via the recipient mobile computing device that the recipient mobile computing device is within range of the specific physical location;
responsive to the detection, display the triggering icon on the recipient mobile computing device using augmented reality such that a display of a portion of a real world location is augmented with a display of the triggering icon;
wherein the system is configured such that, upon receiving notification that the triggering icon has been triggered by the recipient mobile computing device, the recipient user receives the value item;
wherein the system is configured to lead the recipient user to the specific physical location by providing multiple clues to the recipient mobile computing device, each clue leading closer to the specific physical location.

### Claim 2 (depends on 1)

The system of claim 1 wherein the specific physical location is identified by geolocation or an image of the physical location.

### Claim 3 (depends on 1)

The system of claim 1 wherein the computing device associated with the provider user is a mobile smart phone and the specific physical location is identified by causing the mobile smart phone to be located at the specific physical location.

### Claim 4 (depends on 1)

The system of claim 1 wherein the specific physical location is identified by depositing a bar code tag at the specific physical location.

### Claim 5 (depends on 1)

The system of claim 1 wherein the specific physical location is at least one of a specific set of longitude and latitude coordinates, a set of GPS coordinates, an image of a location, or a corporate logo.

### Claim 6 (depends on 1)

The system of claim 1 wherein the system is configured such that the value item is kept secret from the recipient mobile computing device until after the recipient mobile computing device associated with the recipient user is in range of the specific physical location.

### Claim 7 (depends on 6)

The system of claim 6 wherein the value item is kept secret from the recipient user until after the recipient mobile computing device triggers the triggering icon.

### Claim 8 (depends on 1)

The system of claim 1 wherein the system is configured such that a getting warmer signal is provided to the recipient mobile computing device when the recipient mobile computing device is located within a specific physical distance to the specific physical location.

### Claim 9 (depends on 1)

The system of claim 1 wherein the system is configured such that a success signal is provided to the recipient mobile computing device when the recipient mobile computing device arrives at the specific physical location.

### Claim 10 (depends on 9)

The system of claim 9 wherein the success signal comprises a success icon.

### Claim 11 (depends on 10)

The system of claim 10 wherein the success icon comprises at least one of an image of a treasure chest, a corporate logo, or a 3D image.

### Claim 12 (depends on 11)

The system of claim 11 wherein the success icon requires manipulation by the recipient user to be opened, whereby the value item is then exposed on the recipient mobile computing device to the recipient user via such opening.

### Claim 13 (depends on 11)

The system of claim 11 wherein the success icon is displayed on the recipient mobile computing device as a superimposed element over a real world view of the specific physical location.

### Claim 14 (depends on 9)

The system of claim 9 wherein:
upon the recipient user accessing the success signal, the system receives notification that the triggering icon has been triggered and the recipient user is then awarded the value item and can use it to obtain a real world item.

### Claim 15 (depends on 14)

The system of claim 14 wherein the recipient user obtains the real world item by redeeming the value item at a vendor located at the specific physical location and/or purchasing physical goods at a vendor located at the specific physical location.

### Claim 16 (depends on 1)

The system of claim 1 wherein the system is configured for one or more human provider users to leave value items at one or more specific physical locations for one or more other human recipient users.

### Claim 17 (depends on 1)

The system of claim 1 wherein the system is configured for a commercial entity to provide an incentive to one or more customers or potential customers to utilize or purchase services or goods from the commercial entity.

### Claim 18 (depends on 1)

The system of claim 1 wherein the system is configured such that at least one of the triggering icon or the value item is associated with the specific physical location and further comprising associating a security device with the at least one triggering icon or the value item that assures only a desired user can access the at least one triggering icon or value item.

### Claim 19 (depends on 18)

The system of claim 18 wherein the security device is a PIN number, a password, or a biometric identifier.

### Claim 20 (depends on 19)

The system of claim 19 wherein the security device is a biometric identifier and wherein the biometric identifier is at least one of a fingerprint, an iris print or a facial image of the recipient user.

### Claim 21 (depends on 1)

The system of claim 1 wherein the value item is at least one of: a fun thing, a customer incentive, a redeemable item, a discount for physical goods and/or services, a shared secret, a reward, and/or shared information.

### Claim 22

A non-transitory computer readable medium containing instructions for controlling one or more mobile computing devices to perform a method comprising:
under control of a mobile computing device of a recipient user,
receiving an indication of the existence of a value item and/or a specific physical location identified by a first computing device of a provider user;
receiving multiple clues to lead the recipient user to the specific physical location, each clue leading progressively closer to the specific physical location;
detecting via a sensor on the mobile computing device that the mobile computing device is in a designated range of the specific physical location;
responsive to the detection, displaying on the mobile computing device a triggering icon that has been associated with the specific physical location by the first computing device of the provider user, wherein the triggering icon is displayed on the mobile computing device using augmented reality such that a display of a portion of a real world location is augmented with a display of the triggering icon; and
wherein, upon receiving an indication that the triggering icon has been triggered, the recipient user receives the value item or an indication of the value item.

### Claim 23

A method comprising:
under control of a mobile computing device of a recipient user,
receiving an indication of the existence of a value item and/or a specific physical location identified by a first computing device of a provider user;
receiving multiple clues via the mobile computing device to lead the recipient user to the specific physical location, each clue leading progressively closer to the specific physical location;
detecting via a sensor on the mobile computing device that the mobile computing device is in a designated range of the specific physical location; and
responsive to the detection, displaying on the mobile computing device a triggering icon that has been associated with the specific physical location by the first computing device of the provider user, wherein the triggering icon is displayed on the mobile computing device using augmented reality such that a display of a portion of a real world location is augmented with a display of the triggering icon;
wherein, upon receiving an indication that the triggering icon has been triggered, the recipient user receives the value item or an indication of the value item.
