Volatile composition dispenser with increased membrane exposure and volatile composition weight loss

A method of delivering a volatile composition wherein said method comprises the step of providing a dispenser, the dispenser comprising:

• a) a housing having opposing first and second walls that are joined along their peripheries to one another, wherein said first wall has a primary aperture and wherein said second wall has a plurality of apertures;
• b) a volatile composition cartridge disposed within the housing between said first and second walls;
• c) a gap, which exists between said cartridge and a bottom surface of the housing, wherein said bottom surface is formed from a joinder of a base portion of one or both of the first and second walls, and
• wherein, upon activation, the exposure percentage is from about 40% to about 90%;
• wherein at least about 60% of the total surface area of the plurality of apertures results from individual apertures of said plurality that each have an area of at least 30 mm2 and an aspect ratio of at least about 1:2, wherein the primary aperture is disposed in the base portion of the first wall, and wherein the primary aperture has a an area from about 30 mm2 to about 180 mm2.

A volatile composition dispenser comprising:

• a) a housing having opposing first and second walls that are joined along their peripheries to one another, wherein said first wall has a primary aperture and wherein said second wall has a plurality of apertures wherein at least about 60% of a total surface area of the plurality of apertures results from individual apertures that have an aspect ratio of greater than 1:2;
• b) a volatile composition cartridge comprising a membrane wherein said cartridge is disposed within the housing between said first and second walls;
• and
• c) a gap, which exists between said cartridge and a bottom surface of the housing, wherein said bottom surface is formed from a joinder of a base portion of one or both of the first and second walls;
• and
• wherein said dispenser is activated by a user and thirty days after said activation, there is about 70% to 90% weight loss of said volatile composition of a partially exposed membrane of a fully exposed membrane, wherein the primary aperture is disposed in the base portion of the first wall, and wherein the primary aperture has a an area from about 30 mm2 to about 180 mm2.