Recessed container closure and method of increasing advertising space on a container using a recessed container closure
OwnerRobert Turcotteinventor
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Abstract
The present invention relates to maximizing advertising space on product packaging. Embodiments of the present invention relate to a method of increasing advertising space on various product packaging by increasing the graphic space on and apparent volume of the packaging, such as those used for cosmetics and toiletries. Preferred embodiments include a product packaging with a partially or completely recessed container closure. Further preferred embodiments include a container closure that is threaded, fused, or snapped in to the body of the container. Embodiments of the invention can be modified to accommodate existing products or provide a unique package design for emerging products.
Claims13
A product packaging comprising:
- (a) a squeeze-tube container body with a selected height, the squeeze-tube container body comprising i) an opening with a threaded internal surface operably configured for receiving a cap and ii) a crimped end which opposes the opening;
- and
- (b) a cap with an external surface that is threaded in a manner to provide for connection with the threaded internal surface of the squeeze-tube container body opening and configured to provide a through-hole within a top surface of the cap and extending through the cap, wherein such through-hole is capable of dispensing product, and comprising a closure connected to the cap by way of a hinged-end for closing the through-hole;
- (c) wherein, when the container body and the cap are connected as product packaging, the cap and closure are completely recessed into the container body and the cap adds no height to the product packaging, which configuration provides for a continuous uninterrupted graphic space on the product packaging such that indicia disposed on the product packaging is disposed on the container body at a point where the container body surrounds the recessed cap;
- and
- (d) wherein upon visual inspection a front elevation view of the product packaging has no visible junction between the container body opening and the container body.
Dependencies are inferred from the claim text.