Locale of interest identification

A method for identifying a locale of interest comprising:

• generating a list of locales of interest for a location;
• sorting the list of locales of interest into one or more categories;
• identify, within the list of locales of interest, a native locale of interest having a native category;
• identifying a user performing a search, on a client device, for the native locale of interest;
• responsive to determining that the user resides in a native location, identifying the user as a native user;
• assigning a native score to the native locale of interest based upon a number of native users that perform the search, wherein the assigning comprises assigning a higher score to one or more searches performed temporally closer to a current time relative to one or more searches performed temporally further away from the current time such that a first instance of the search for the native locale of interest that is performed by a first user at a first time is assigned a first score and a second instance of the search for the native locale of interest that is performed by another user at a second time is assigned a second score greater than the first score based upon the current time being temporally closer to the second time at which the second instance of the search is performed than the first time at which the first instance of the search is performed;
• determining that a second user, of a second client device, is within a threshold distance of the native locale of interest;
• determining a native category of interest for the second user based upon one or more factors;
• and
• responsive to the native score of the native locale of interest, corresponding to the number of native users that perform the search, exceeding a native interest threshold corresponding to a threshold number of searches performed by native users, provide the second user with a recommendation to go to the native locale of interest.

A system for identifying a locale of interest comprising:

• a processor;
• and
• memory comprising processor-executable instructions that, when executed by the processor, implement a locale of interest identifier component configured to:
• generate a list of locales of interest for a location;
• sort the list of locales of interest into one or more categories;
• identify a user performing a search, on a client device, for a locale of interest sorted into a category;
• responsive to determining that the user resides in the location, identify the user as a local user;
• assign a local score to the locale of interest based upon a number of local users that perform the search, wherein the assigning comprises assigning a higher score to one or more searches performed temporally closer to a current time relative to one or more searches performed temporally further away from the current time such that a first instance of the search for the locale of interest that is performed by a first user at a first time is assigned a first score and a second instance of the search for the locale of interest that is performed by another user at a second time is assigned a second score greater than the first score based upon the current time being temporally closer to the second time at which the second instance of the search is performed than the first time at which the first instance of the search is performed;
• determine that a second user, of a second client device, is within a threshold distance of the locale of interest;
• determine a category of interest for the second user based upon one or more factors, the one or more factors comprising at least one of a current weather condition, a forecasted weather condition, a current season, national origin of the second user, residence of the second user, a message topic of a message associated with the second user, a social network post by the second user, a calendar entry of a calendar of the second user, a previously visited location by the second user, a user interest specified within a user profile of the second user, or a time of day;
• and
• responsive to the category of interest corresponding to the category and the local score of the locale of interest exceeding an interest threshold, provide the second user with a recommendation to go to the locale of interest.