# US 10,311,461 B2 · System and method to visually present assets and access platforms for the assets

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- Number: US 10,311,461 B2
- Document ID: US10311461B2
- Status: Granted
- Kind: B2
- Application number: 13/948,796
- Filed: 2013-07-23
- Published: 2013-11-21
- Granted: 2019-06-04
- Earliest claimed: 2009-03-06
- Assignees: AT&T Intellectual Property I, L.P.
- Applicants: AT&T Intellectual Property I, L.P.
- Inventors: Heather Lloyd; Daniel Malee; Satish Baratam; Charles Boland; Eric Hedgecock
- Web page: https://patentgrep.com/patent/US10311461B2

## CPC

- G06Q 30/0241: Advertisements
- G06F 3/0481: based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance
- G06F 3/04817: using icons (graphical or visual programming using iconic symbols G06F8/34)
- G06Q 20/123: {Shopping for digital content}
- G06Q 30/02: Marketing; Price estimation or determination; Fundraising
- G06Q 30/0641: {utilising user interfaces specially adapted for shopping}
- G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06F: ELECTRIC DIGITAL DATA PROCESSING (computer systems based on specific computational models G06N)

## Abstract

A method includes generating a display that includes an option to prohibit delivery of tangible items and, for each of a plurality of assets, information identifying the asset and an icon corresponding to an access platform associated with the asset. A first icon of a first asset is included in the display in response to determining that a first access platform associated with the first asset includes a delivery option. The first asset includes a tangible asset. The delivery option is associated with delivery of the tangible asset. The method also includes sending the display to a display device. The method further includes, in response to a selection of the option to prohibit delivery of tangible items, removing the association between the first access platform and the first asset and updating the display to reflect the removal.

## Claims

### Claim 1

A method comprising:
identifying, at a server, an asset based on a user request received via a network from a user device;
accessing, at the server, platform data that identifies device types that can use the asset and receive the asset via the network from the server and that identifies physical delivery when the asset is deliverable in a tangible form;
accessing, at the server, user data associated with the user device, the user data including user platform data indicating device types associated with a user of the user device, delivery methods associated with the user, or both, and access rights data for assets;
generating, at the server for use by the user device, a display entry for the asset based on the platform data for the asset and the user data, the display entry including:
an identifier of the asset; and
icons for entries in the platform data for the asset, wherein the icons include:
based on the platform data including first data indicating first device types, first delivery methods, or both, a first set of icons for presentation in a first format, the first set of icons corresponding to the first device types, the first delivery methods, or both, wherein the first data is distinct from the user platform data;
based on the platform data and the user platform data including second data indicating second device types, second delivery methods, or both, a second set of icons for presentation in a second format distinct from the first format, the second set of icons corresponding to the second device types, the second delivery methods, or both, wherein the second data is distinct from the access rights data; and
based on the platform data, the user platform data, and the access rights data including third data indicating third device types, third delivery methods, or both, a third set of icons for presentation in a third format distinct from the first format and the second format, the third set of icons corresponding to the third device types, the third delivery methods, or both; and
sending the display entry to the user device via the network.

### Claim 2 (depends on 1)

The method of claim 1, wherein the display entry includes a price for the asset.

### Claim 3 (depends on 1)

The method of claim 1, wherein the display entry includes an asset type icon corresponding to a category of the asset.

### Claim 4 (depends on 1)

The method of claim 1, further comprising:
receiving the user platform data based on user input entered via a display interface at the user device; and
updating the access rights data based on a purchase, based on expiration of a rental term, or both.

### Claim 5 (depends on 4)

The method of claim 4, further comprising deleting data identifying physical delivery from the user data responsive to the user platform data indicating selection of an option to prohibit delivery of tangible items.

### Claim 6 (depends on 1)

The method of claim 1, wherein the display entry includes an asset type identifier.

### Claim 7 (depends on 1)

The method of claim 1, further comprising:
receiving input from the user device, the input indicating selection of a particular icon of the third set of icons; and
in response to the input, sending a notification to the user device, the notification indicating that a particular asset associated with the particular icon was previously purchased.

### Claim 8 (depends on 1)

The method of claim 1, further comprising:
receiving input from the user device, the input indicating selection of a particular icon of the first set of icons; and
in response to the input, sending information associated with the icon to the user device.

### Claim 9 (depends on 1)

The method of claim 1, wherein the first format comprises strikethrough text.

### Claim 10 (depends on 1)

The method of claim 1, further comprising:
receiving input from the user device, the input indicating selection of a particular icon of the second set of icons; and
sending a display to the user device, wherein the display includes an offer for the asset associated with the particular icon.

### Claim 11 (depends on 1)

The method of claim 1, further comprising:
identifying a second asset based on the user request;
generating a second display entry for the second asset based on the platform data and the user data; and
sending the second display entry to the user device for display with the display entry.

### Claim 12 (depends on 1)

The method of claim 1, further comprising sending an order for a particular content to a third party fulfillment system responsive to receipt of input indicating purchase of a tangible asset.

### Claim 13

A computer-readable hardware device storing instructions that, when executed by a processor, cause the processor to perform operations comprising:
identifying an asset based on a user request received via a network from a user device;
accessing platform data that identifies device types that can use the asset and receive the asset via the network and that identifies physical delivery when the asset is deliverable in a tangible form;
accessing user data associated with the user device, the user data including user platform data indicating device types associated with a user of the user device, delivery methods associated with the user, or both, and access rights data for assets;
generating a display entry for the asset based on the platform data for the asset and the user data, the display entry including:
an identifier of the asset; and
icons for entries in the platform data for the asset, wherein the icons include:
based on the platform data including first data indicating first device types, first delivery methods, or both, a first set of icons for presentation in a first format, the first set of icons corresponding to the first device types, the first delivery methods, or both, wherein the first data is distinct from the user platform data;
based on the platform data and the user platform data including second data indicating second device types, second delivery methods, or both, a second set of icons for presentation in a second format distinct from the first format, the second set of icons corresponding to the second device types, the second delivery methods, or both, wherein the second data is distinct from the access rights data; and
based on the platform data, the user platform data, and the access rights data including third data indicating third device types, third delivery methods, or both, a third set of icons for presentation in a third format distinct from the first format and the second format, the third set of icons corresponding to the third device types, the third delivery methods, or both; and
sending the display entry to the user device via the network.

### Claim 14 (depends on 13)

The computer-readable hardware device of claim 13, wherein the operations further comprise:
receiving updates to the user platform data based on user input received from a device associated with the user; and
in response to the user input indicating to prohibit tangible delivery, removing physical delivery from the platform data.

### Claim 15 (depends on 14)

The computer-readable hardware device of claim 14, wherein the third format comprises bold text.

### Claim 16 (depends on 14)

The computer-readable hardware device of claim 14, wherein the display entry further includes an indication of a category of the asset.

### Claim 17 (depends on 13)

The computer-readable hardware device of claim 13, wherein the operations further comprise:
receiving input from the user device indicating user selection of the identifier of the asset; and
sending a second display entry to the user device, the second display entry including a price associated with the asset and an option to obtain access to the asset.

### Claim 18

A system comprising:
a processor; and
a memory storing instructions executable by the processor to perform operations comprising:
identifying an asset based on a user request received via a network from a user device;
accessing platform data that identifies device types that can use the asset and receive the asset via the network and that identifies physical delivery when the asset is deliverable in a tangible form;
accessing user data associated with the user device, the user data including user platform data indicating device types associated with a user of the user device, delivery methods associated with the user, or both, and access rights data for assets;
generating a display entry for the asset based on the platform data for the asset, the user platform data, and the access rights data, the display entry including:
an identifier of the asset; and
icons for entries in the platform data for the asset, wherein the icons include:
based on the platform data including first data indicating first device types, first delivery methods, or both, a first set of icons for presentation in a first format, the first set of icons corresponding to the first device types, the first delivery methods, or both, wherein the first data is distinct from the user platform data;
based on the platform data and the user platform data including second data indicating second device types, second delivery methods, or both, a second set of icons for presentation in a second format distinct from the first format, the second set of icons corresponding to the second device types, the second delivery methods, or both, wherein the second data is distinct from the access rights data; and
based on the platform data, the user platform data, and the access rights data including third data indicating third device types, third delivery methods, or both, a third set of icons for presentation in a third format distinct from the first format and the second format, the third set of icons corresponding to the third device types, the third delivery methods; and
sending the display entry to the user device via the network.

### Claim 19 (depends on 18)

The system of claim 18, wherein the operations further comprise receiving an update to the user platform data based on user input received from a device associated with the user, the user input indicating to allow tangible delivery, wherein in response to allowance of tangible delivery, the user platform data includes a delivery option entry.

### Claim 20 (depends on 18)

The system of claim 18, wherein, in response to selection of a particular icon of the first set of icons, the operations further comprise sending information to the user device regarding obtaining access to a device platform associated with the particular icon.
