US 10,304,072 B2Granted

Interactive use and athletic performance monitoring and reward method, system, and computer program product

AssigneeNIKE, Inc.

InventorsAllan M. Schrock, Albert Y. S. Shum

Life of this patent

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Abstract

A method, computer program product, and system for monitoring and rewarding athletic performance and use of a product worn by a person, thereby motivating use of the product and promoting customer loyalty. The present invention includes and system and method for measuring, tracking, and recording use of the product, preferably related to the athletic performance of an athlete, using a portable, remote device; transferring that data from the remote device to a common location, such as an Internet web site service; calculating, assigning, and tracking rewards based on the level of use determined from the data; and allowing the user to redeem his or her rewards or compare his or her performance level with other athletes using other remote devices.

Claims20

Dependent claims

A method of electronically providing content to an electronic device of a user based on the user's use of an item that comprises a passive radio frequency transmitter encoded with an item identifier that identifies the item, the passive radio frequency transmitter configured to transmit the item identifier to the electronic device when the electronic device is positioned proximate to the passive radio frequency transmitter, the method comprising:

receiving, at a remote server and from the electronic device, the item identifier obtained from the passive radio frequency transmitter via the electronic device;
receiving, at the remote server, usage information detailing actions conducted by the user with the item;
determining, at the remote server, that the item identifier is associated in a non-transitory data store with information about one or more events at a geographic location;
based on determining that the item identifier is associated with information about one or more events, determining with a processor of the remote server, that reward content related to the item is available for transmission to the user, wherein the content related to the item includes information about the one or more events associated with the item;
and
based on the determination, transmitting the content related to the item to the electronic device of the user.

3 more elements

A non-transitory computer readable medium storing computer executable instructions that, when executed by a processor, cause the processor to at least to perform:

receiving an item identifier of an athletic item from a portable electronic device of user, the receiving automatically conducted upon the item's identifier being received at the portable electronic device from a passive radio frequency transmitter that is configured to transmit the item identifier to the portable electronic device when the portable electronic device is positioned proximate to the passive radio frequency transmitter;
receiving a user identifier identifying the user of the item;
obtaining usage information relating to the user's interactions with the item;
based on the user's interactions with the item and the item identifier automatically received, electronically determining with a processor that reward content related to the item is available for transmission to the user, wherein the content related to the item includes information about one or more athletic events associated with the item;
and
based on the determination, transmitting the content related to the item to the user in a format that is viewable on the electronic device.

3 more elements

Dependencies are inferred from the claim text.

Facts

Application: 15/848,952Filed 20 Dec 2017 · continuation
Priority: 3 Dec 1999
Published: US 2018/0114241 A126 Apr 2018
Granted: 28 May 2019
Term ends: Not estimatedThe source records don’t support an estimate.

Classification34 codes

G06Q 30/0222
Discounts or incentives, e.g. coupons or rebates: during e-commerce, i.e. online transactions
A61B 5/0004
Remote monitoring of patients using telemetry, e.g. transmission of vital signals via a communication network: characterised by the type of…
A61B 5/0022
Characterised by features of the telemetry system: monitoring a patient using a global network, e.g. telephone networks, internet
A61B 5/1118
Measuring movement of the entire body or parts thereof, e.g. head or hand tremor or mobility of a limb: determining activity level

Family

Application09/453,645Parent of this division · filed 3 Dec 1999
Application10/431,331Parent of this continuation · filed 6 May 2003
US 6,585,622 B1Parent of this division · filed 1 Jul 2003
Application14/449,640Parent of this continuation · filed 1 Aug 2014
US 8,838,471 B1Parent of this continuation · filed 16 Sep 2014
Application14/722,866Parent of this continuation · filed 27 May 2015
US 2018/0114241 A1Pre-grant publication · published 26 Apr 2018
Application10/431,331Parent of this division
US 10,282,742 B2Related patent
US 10,460,337 B2Related patent
US 2014/0344045 A1Published application
US 2015/0262212 A1Published application
US 10,304,072 B2This patent

From the US filing history. Foreign family members aren’t listed.