US 10,255,246 B1Granted

Systems and methods for providing a searchable concept network

OwnerZhu Zhanginventor

Life of this patent

Estimating the term…

Loading patent…

Abstract

Systems and methods for providing a searchable concept network are provided. One such system includes a concept network application, which is hosted at least partially on a server. The concept network application may include or access an indexer for indexing text corpus. The text corpus is analyzed to extract concepts, as well as significance, relevancy and relationship information between concepts. The concepts and associated significance, relevancy and relationship information are utilized to construct a concept network, which is stored in one or more indexes or databases accessible to the concept network application. One or more user computer devices are provided access to the application, which receives a query from the user, and in response, provides the user with a relevant portion of the concept network. User behavior or interaction within the concept network may be detected and utilized in providing relevant advertisement information.

Claims20

Dependent claims

A method for providing a searchable concept network from said searchable content stored on a server, said searchable content having entities represented in the network, said concept network having relationships between said entities based on at least one of significance and relevancy, wherein said concept network is a navigable graph, the method comprising:

extracting, via a processor of a server, said concept network from said searchable content;
quantifying the importance of at least one of said entities and relations thereof;
conducting an exploratory search of said concept network based on user query from a user and taking into account the importance of said at least one of said entities and relations thereof so as to establish at least one concept and its neighborhood in said concept network;
generating the content corresponding to said established concept and its neighborhood;
identifying at least one of a graphical and textual commercial advertisement material provided by an advertiser, wherein the graphical and textual commercial advertisement material is a context-oriented ad which is contextually relevant to the content associated with said established concept and its neighborhood based on an advertiser-specified serving environment of the context-oriented ad, wherein the advertiser-specified serving environment includes at least one of:
advertiser-specified nodes in the navigable graph, advertiser-specified edges in the navigable graph, nodes in the navigable graph traversed by the user, or edges in the navigable graph traversed by the user;
displaying, on said user computing device, said at least one of the graphical and textual commercial advertisement material in a position within the navigable graph, wherein the position is adjacent to the content embodying said established concept and neighborhood, whereby a position of the graphical and textual commercial advertisement material within the navigable graph is modifiable by the advertiser.

4 more elements

extracting, via a processor of a server, said concept network from said searchable content;
quantifying the importance of at least one of said entities and relations thereof;
conducting an exploratory search of said concept network based on user query from a user and taking into account the importance of said at least one of said entities and relations thereof so as to establish at least one concept and its neighborhood in said concept network;
generating the content corresponding to said established concept and its neighborhood;
identifying at least one of a graphical and textual commercial advertisement material provided by an advertiser, wherein the graphical and textual commercial advertisement material is a context-oriented ad which is contextually relevant to the content associated with said established concept and its neighborhood based on an advertiser-specified serving environment of the context-oriented ad, wherein the advertiser-specified serving environment includes at least one of:
advertiser-specified nodes in the navigable graph, advertiser-specified edges in the navigable graph, nodes in the navigable graph traversed by the user, or edges in the navigable graph traversed by the user;
displaying, on said user computing device, said at least one of the graphical and textual commercial advertisement material in a position within the navigable graph, wherein the position is adjacent to the content embodying said established concept and neighborhood;
and
modifying, by the advertiser, the position of the graphical and textual commercial advertisement material within the navigable graph.

6 more elements

Dependencies are inferred from the claim text.