Dynamic mobile seller routing

A computer-implemented method for dynamically routing a mobile sales operation, comprising:

• receiving, from a computing device associated with the mobile sales operation, a request to provide a location recommendation to the mobile sales operation, the request comprising a first set of GPS coordinates of the mobile sales operation from a GPS device associated with the mobile sales operation, the first set of GPS coordinates corresponding to a first location at which the mobile sales operation is currently present;
• determining, by a computer system, the location recommendation, at least in part, based on data associated with a competitor of the mobile sales operation in view of the first set of GPS coordinates, the location recommendation comprising a second location to which the mobile sales operation is recommended to go;
• sending, by the computer system, a first communication comprising the location recommendation to the computing device associated with the mobile sales operation;
• detecting a change in a status of the competitor;
• determining an updated location recommendation in response to the detected change in status, the updated location recommendation comprising a third location to which the mobile sales operation is recommended to go instead of the second location;
• and
• sending, by the computer system, a second communication comprising the updated location recommendation to the computing device associated with the mobile sales operation.

A non-transitory computer readable medium having stored thereon machine-readable instructions executable to cause a machine to perform operations comprising:

• receiving, from a computing device associated with a mobile sales operation, a request to provide a location recommendation to the mobile sales operation, the request comprising a first set of GPS coordinates of the mobile sales operation from a GPS device, the first set of GPS coordinates corresponding to a present location of the mobile sales operation;
• determining, by a computer system, the location recommendation, at least in part, based on data associated with a competitor of the mobile sales operation in view of the first set of GPS coordinates, the location recommendation comprising a first target location for the mobile sales operation;
• sending, by the computer system, a first communication comprising the location recommendation along with a second set of GPS coordinates to the computing device associated with the mobile sales operation, the second set of GPS coordinates corresponding to the first target location;
• detecting, by the computer system, a change in status for one or more competitors of the mobile sales operation;
• determining an updated location recommendation in response to the detected change in a status, the updated location recommendation comprising a second target location for the mobile sales operation different from the first target location;
• and
• sending, by the computer system, a second communication comprising the updated location recommendation along with a third set of GPS coordinates to the computing device associated with the mobile sales operation, the third set of GPS coordinates corresponding to the second target location.