Multiple key value assignment system

A system of receiving data on an electronic device, comprising:

• a display screen on said electronic device,
• a physical keypad having physical keys for entry of data, and
• a processor executing a first software program that assigns data characters and attributes to a key on said keypad,
• wherein said first software program assigns said physical key on said electronic device a plurality of data characters and in a specific order of sequence from a plurality of arrays and said first software program also assigns to each data character, from said plurality of arrays, a defined sequential durations of elapsed time within the continued touch/press of any of said physical keys,
• wherein said first software program also measures the continuous time a user activates any said physical key by a continued touch/press of said physical key on the physical keypad residing on said electronic device and said first software program also brings into focus in a designated data input area on said display screen, the data character assigned to said physical key based on its assigned specific order of sequence and its assigned sequential duration of time within the total elapsed time the user continually touched or pressed said physical key on said electronic device and said first software program causes the insertion into a designated data entry area of said display screen of said data character that is in focus at the time the continuous touch or press of said physical key is terminated by the user and if the user has not terminated the continuous touch or press of said physical key within said total elapsed times of all the data characters assigned to said physical key, said first software program brings into focus in side designated data input area on said display screen in a rotary order, said first data character defined in the specified set of data characters assigned to said physical key and continues to rotor through said assigned data characters until the continuous touch or press of said physical key is terminated by the user, causing the insertion of said data character currently in focus to be inserted into said designated data entry area of said display screen, and
• wherein a selection of a first data character assigned by said first software program to said individual physical key on said electronic device is presented on said display screen of said electronic device and is determined by the elapsed time of said continued press of said physical key, and after a first assigned sequential duration of time associated with the first data character has passed, said first software program sends a backspace to said display screen, and then sends a second sequential character assigned to said physical key into focus and resets the sequential duration of time to a second assigned sequential duration of time associated with the second sequential character which is different from the first assigned sequential duration of time associated with the first data character.