Virtual area generation and manipulation

A method for generating a virtual area for an electronically presented content item comprising:

• receiving a plurality of rules associated with the virtual area, the plurality of rules comprising one or more terrain rules and one or more object rules;
• applying the one or more terrain rules to generate terrain data associated with the virtual area;
• receiving first information associated with at least one of time, season, weather, object navigation, or user input;
• applying the one or more object rules to generate first object data associated with the virtual area, wherein the one or more object rules are applied based, at least in part, on the terrain data and the first information;
• providing the first object data for performing a first rendering of at least part of the virtual area in association with the first object data;
• receiving second information associated with at least one change to at least one of time, season, weather, object navigation, or user input;
• re-applying the one or more object rules to generate second object data associated with the virtual area, wherein the one or more object rules are re-applied based, at least in part, on the terrain data and the second information, wherein at least one of the plurality of rules relates to a distribution that is adjustable during execution of the electronically presented content item and applicable, after adjustment, by spawning one or more new objects in agreement with the adjustment without stopping and restarting the execution;
• and
• providing the second object data for performing a second rendering of at least part of the virtual area in association with the second object data.

One or more non-transitory computer-readable storage media having stored thereon instructions that, upon execution by one or more compute nodes, cause the one or more compute nodes to perform operations comprising:

• receiving a plurality of rules associated with a virtual area for an electronically presented content item, the plurality of rules comprising one or more terrain rules and one or more object rules;
• applying the one or more terrain rules to generate terrain data associated with the virtual area;
• receiving first information associated with at least one of time, season, weather, object navigation, or user input;
• applying the one or more object rules to generate first object data associated with the virtual area, wherein the one or more object rules are applied based, at least in part, on the terrain data and the first information;
• providing the first object data for performing a first rendering of at least part of the virtual area in association with the first object data;
• receiving second information associated with at least one change to at least one of time, season, weather, object navigation, or user input;
• re-applying the one or more object rules to generate second object data associated with the virtual area, wherein the one or more object rules are re-applied based, at least in part, on the terrain data and the second information, wherein at least one of the plurality of rules relates to a distribution that is adjustable during execution of the electronically presented content item and applicable, after adjustment, by spawning one or more new objects in agreement with the adjustment without stopping and restarting the execution;
• and
• providing the second object data for performing a second rendering of at least part of the virtual area in association with the second object data.