Apparatus for signaling circle of friends

A first device for signaling a common affinity, the first device comprising:

• a receiver, configured to receive a wireless signal from a second device, wherein the wireless signal includes an affinity code corresponding to the second device;
• a processor, configured to:
• determine that the affinity code corresponding to the second device matches an affinity code corresponding to the first device, wherein the affinity code corresponds to one of a plurality of affinities, each of the plurality of affinities corresponding to different affinity codes;
• and
• in response to determining that the affinity code corresponding to the second device also corresponds to the first device, cause a notification to be provided to the user of the first device and cause profile information of a user corresponding to the second device to be displayed.

A system for signaling a common affinity, the system comprising:

• a first device corresponding to a first user, configured to:
• receive a wireless signal from a second device, wherein the wireless signal includes an affinity code corresponding to the second device;
• and
• a phone corresponding to the first user, wherein the phone is communicatively coupled to the first device and is configured to:
• notify the first user as to the presence and/or an affinity of one or more other users having an affinity in common with the first user, based on one or more wireless signals received by the first device, by displaying profile information of the one or more other users having the affinity in common with the first user on a display of the phone.